GB Foods Ghana, one of Ghana’s leading FMCG companies and manufacturers of the Gino and Pomo product lines, has appointed Jackie Appiah and Adjetey Anang as Brand Ambassadors.
The announcement of the two as GB Foods brand ambassadors aligns with the brand’s vision of associating with personalities who exude its persona and character.
Mr. David Afflu, Managing Director of GB Foods Ghana, expressed his delight at the addition of two Ghanaian actors whose careers have influenced many Ghanaians. “The signing of these ambassadors, we believe, will mark a new phase of our journey,” he said. It reflects our dedication to excellence and the celebration of Ghanaian success stories. We anticipate bigger and better things to come as a result of this collaboration.”
According to Akua Obiri -Yeboah, Marketing Director of GB Foods Ghana, “at GB Foods, we are all about celebrating local flavours, and these two, Adjetey Anang and Jackie Appiah, are known brands that inspire confidence in many Ghanaian homes and excite their following.”We at GB Foods are happy to be associated with them.” Jackie Appiah and Adjetey Anang indeed bring such vibrancy to the GB Foods brand. We are confident they will help drive the increased uptake of our brands” she added.
Jackie said of being named a Brand Ambassador, “It is an absolute joy to be a brand ambassador for a top brand like Gino.” This collaboration is about mutual growth, benefits, and providing much-needed value to the Ghanaian consumer.” Adjetey, for his part, stated, “I am excited to be a part of the GB Foods brand journey; together, we will make a positive impact on Ghanaian society.”
Both Jackie and Adjetey have illustrious acting careers and are regarded as mentors and role models for many Ghanaians. Both are undeniably the best in their respective fields. The goal of this collaboration is to reaffirm GB Foods’ brand positioning as a market leader in the hearts and minds of Ghanaians.
This memorable event took place on Monday, October 4, 2021, at the GB Foods Headquarters in Atlantic Towers, Airport City, Accra.